In 1997, there were only a few advertising agencies in Cluj and Transylvania. A few experts in advertising and marketing established MSA Cluj, a full service advertising agency. With the knowledge of every region’s local color, by commitment to clients needs, extraordinary speed of feed-back and major investements in logistics, MSA has become in a short period of time the partner of multinational companies, in their expansion at national level.
Apart from other advertising agencies from Cluj-Napoca, first we were only a media agency, with services such as: strategy, planning and media buying. Step by step, we developed our activities at national level, including all the communication and marcomm services which are, usually, found in the portfolio of an advertising agency: ATL, market research, brand strategy, communication consultancy, classic and on line advertising, visual identity, creative services, graphic design, audio and film production, web design and outdoor. Moreover, the specialised divisions like BTL and Public Relations (PR) emerged, and also, the advertising production. In the present moment, MSA has 40 employees, as one of the most dynamic advertising agencies in Cluj and Transylvania. |
